Top 5 Personal Finance Budgeting and Planning Apps on iOS in Brazil for Q3 2023

The third quarter of 2023 saw significant activity in the personal finance app market on iOS in Brazil. Here’s a closer look at the performance of the top 5 apps: Mobills - Budget Planner, Minhas Economias, Mozper: mesada, cartão e PIX, Splitwise, and nextJoy.

Mobills - Budget Planner from Toro Investimentos Ltda. experienced a dynamic quarter. Weekly revenue peaked at around $21K in mid-August. Weekly downloads showed a varied trend, with a notable decrease in mid-August to approximately 7.8K, followed by a recovery to about 10.3K in mid-September. Active users fluctuated slightly, peaking at approximately 38.7K at the end of July before settling around 32K by the end of September.

Minhas Economias maintained a relatively stable performance. Weekly downloads ranged between 4K and 5.7K, peaking at about 5.7K in the last week of September. The app saw a consistent number of active users, increasing from around 31K in late June to approximately 34.3K by the end of September.

Mozper: mesada, cartão e PIX showed significant spikes in downloads, particularly in mid-August, reaching around 13.7K. This peak was followed by a decline, with downloads falling to approximately 3.2K by mid-September.

Splitwise from Splitwise, Inc. had a steady increase in weekly revenue, peaking at around $835 in early September. Downloads saw a notable increase in late August, peaking at approximately 7.2K, before stabilizing at around 3.7K by the end of September. Active users also showed growth, reaching around 14.5K by the end of August.

nextJoy from Banco Bradesco S. A. saw a steady increase in downloads, peaking at around 4.2K in mid-September. The app maintained a consistent presence with weekly downloads fluctuating between 2.2K and 4.2K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.